Pricing
Pick a plan, then choose how many videos a month and how many focus bots should judge each one. Every video gets a score, a 10,000-impression forecast and the panel's feedback.
For brands testing a handful of campaigns a month.
€49/ month
10 videos · 50 focus bots each · excl. VAT
Recommended
For larger brands that want focus groups built on their own customers.
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Priced on your volume and data
Everything in Growth, plus:
Prices in euro per month, excluding VAT. Pay yearly and save 10%. Need more videos or a larger panel? Enterprise scales with you.
A simulated person with a name, age, job, habits and opinions, built to react like a real member of your audience. Each one watches your video, rates it, says how likely they are to stop, click and buy, and tells you why in their own words.
On Meta you need thousands of impressions because each person only tells you click or no click. A focus bot gives far more: ratings, reasons and its own chances to stop, watch, click and buy. We then simulate 10,000 impressions across your audience, so you get a forecast in the same terms as Ads Manager: hook rate, ThruPlays, link clicks, purchases and cost.
It's a forecast, so we show you how far to trust it. Every number comes with a likely range, and on Enterprise we backtest your focus group on campaigns you've already run, so you see how close the predictions came before you rely on them.
Yes. Connect Meta Ads, Google Ads and Google Analytics 4. We only ever read from them, and forecasts are calibrated on your own click-through rates, view rates, conversion and CPM instead of industry averages.
Yes. Each video is analysed with sound, so the panel reacts to what's said, the music and the on-screen text, not just the images.
Your material is stored privately, only used to test your campaigns and never used to train AI models. Connected ad accounts are read-only and can be disconnected at any time, which deletes everything we synced.